Apple Inc. has announced a subscription news service. The Apple News+ subscription service will primarily include American content from magazines such as Vogue, People, Sports Illustrated and The Wall Street Journal financial newspaper. But the service also counts the Toronto Star, La Presse, CTV News and Global News among its Canadian content suppliers. The arrival of Apple's subscription news service comes as most traditional media organizations are struggling with a loss of advertising revenue. Revenue that has largely gone to Facebook, Google and their affiliates. By adding a range of services that work with its various products, Apple Inc., is looking for ways to offset declining sales of its hardware. Apple also announced a new streaming service, Apple TV Plus, which will house its original shows and movies. It's a long-awaited attempt from the iPhone maker, several years after Netflix turned "binge watching" into a worldwide phenomenon. The new video service is expected to have original TV and movies.